Melike Altınışık Architects - MAA is a leading international architecture practice with offices based in Istanbul and Seoul.
We aimed to carry the audiences we identified for this film on a dynamic adventure where they would discover MAA in a better, different way. We chose to embody all the values of MAA with a striking visual aesthetic, inspired by them.
Whole process was about pushing and triggering the emotions.
In this film we choose to tell the world a story about their approach to the architecture and future. How they use technology as a main tool, push the limits for innovation and bring the power of knowledge to the human scale.
Since we value every output that describes the process, it was an important step to turn all the models that helped us internalize the design journey of the office into real actors in the film.
In collaboration with NAARO, we operated their drone shoots.
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